Spotify’s largest dance music playlist, Mint, recently surpassed 5 million followers. In honor of this achievement the platform is dropping new merchandise to help celebrate. Along with the merch drop, they are teaming with nonprofit To Write Love On Her Arms (TWLOHA) to help people that are struggling with depression.
“All the proceeds from the merch will go toward TWLOHA,” says Austin Kramer, Spotify’s global head of dance & electronic music. “With so much renewed attention about mental health in the music community, we wanted to collaborate with a non-profit that is dedicated to presenting hope and finding help for people struggling with depression, addiction, self-injury and suicide. TWLOHA exists to encourage, inform, inspire, and also to invest directly into treatment and recovery. They’ve been fighting stigma and bringing resources to creators since 2006.”
With the music industry being so demanding, this is a perfect cause for Spotify to get behind. As we’ve seen recently artists like Illenium, Two Feet, Ekali and more have struggled with mental health issues. If you feel like supporting a good cause and picking up some dope swag head over to TWLOHA’s website to check out this exclusive collection.